At the height of the Nu-Rave revival emerges the House of Holland, whose cheeky British humour and colourful aesthetic quickly begin making waves in the fashion world. With coded messages to famous designers and references to international models ï¿½ the sacred fashion industry was no longer off-limits.
Designer and founder, Henry Holland, along with childhood friend, Agyness Deyn, are the faces behind the tongue-in-cheek label. The model is one of the first to model the neon-coloured t-shirts, pleading ï¿½Cause me pain, Heidi Slimaneï¿½ or, ï¿½Do me in the park, Marcï¿½. The rhymes succeed in attracting the attention of Vogue editor extraordinaire, Anna Wintour, and in a few short months, the brand secures its fan base. Firmly established in the international fashion scene, House of Holland now boasts an impressive roster of international premium stockists including Browns Focus, Selfridges, Harvey Nichols, Colette, Opening Ceremony and Barneys.
The line is known for cheeky tartans, club-ready hotpants, and purposely clashing nineties prints in zingy, upbeat colors.
Lindsay Lohan, Nicole Richie, Marc Jacobs, Christopher Kane, Richard Nicoll, Fergie, Naomi Campbell, Beth Ditto, Mary-Kate Olsen, Ashley Olsen, Michas Barton, Sienna Miller,