H&M will soon sell external brands
Swedish fashion giant H&M is testing a new sales concept of selling external brands and products. The new strategy is...
Tuesday 17th September
Model Of the Week: Madison Weik
Each week, we take the time to highlight one of our favorite emerging models. Last week, we profiled Johanna Schapfeld and...
The Week in Fashion: Sep 9 - Sep 13
From Zara Woman releasing a sustainable fashion collection to Zalando expanding its premium category; here's your Fashion...
Karl Lagerfeld x Sogo Seibu Limited Edition
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Fashion EditorYoshi Miyamasu
ONE PIECE 20th Anniversary Fashion Series
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Girls of the month / New York Twins
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The Secret Garden
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FMD First Look
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Business On Top, Party On The Bottom
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A Sense Of Touch
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Follow The Sun
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Alena Blohm
Alena Blohm grew up in the small municipality of Weyhe in the district of Diepholz, Lower Saxony, Germany. At sixteen years old, she was discovered at a street casting for a production in her hometown. When she started out, she only modeled over summer breaks because she was still in high school and it was the only time she could travel.
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