South Parade was created out of the desire to offer fun and edgy luxury t-shirts. Combining great quality cotton and funky chic graphics for a laid back, yet sophisticated customer.

In 2010 while living in London, Spanish and Italian duo, Tania and Lorenzo, decided to join forces after many years in the fashion industry, and came together to create South Parade with a clear idea in mind: offer great quality basics with a funky approach.

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