Son Jung Wan is a luxury fashion brand based in Seoul, South Korea. Founded in 2010 by designer Son Jung Wan, the brand is known for its modern and sophisticated designs that combine traditional Korean elements with contemporary silhouettes. The brand has become a favorite among celebrities and fashion influencers, and has been featured in numerous international publications such as Vogue, Elle, and Harper's Bazaar. Son Jung Wan's collections include ready-to-wear pieces, eveningwear, accessories, and bridal wear. The brand also offers custom-made services for clients who want to create their own unique look.