Längenfeldgasse 27/7A
1120 Vienna
+ 43 (0) 5 0309 100


Lena Hoschek is a fashion brand based in Vienna, Austria. Founded by designer Lena Hoschek in 2006, the brand is known for its vintage-inspired designs that combine classic silhouettes with modern details. The collections feature a range of clothing and accessories for women, including dresses, skirts, blouses, jackets, and shoes. Lena Hoschek also offers bridalwear and a line of children's clothing. The brand has been featured in numerous fashion magazines and has been worn by celebrities such as Rihanna and Taylor Swift.

The Look

Lena Hoschek's collections do not follow trends or the general conception of ‘cool’, they are simply a reflection of what has fascinated her since her childhood: the female ideal of the 40s and 50s, craftsmanship, high-end tailoring, traditional materials and patterns but also rock n’ roll and punk music, tattoos, bad guys and fast cars.

Official Social Media

Lena Hoschek Fashion Shows

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