Anamika Khanna is an Indian fashion designer who has been creating beautiful, modern designs since the late 1990s. Her signature style is a mix of traditional Indian craftsmanship and contemporary silhouettes. She has dressed many celebrities, including Aishwarya Rai Bachchan, Priyanka Chopra, and Deepika Padukone. Her collections are known for their intricate embroidery, bold colors, and luxurious fabrics. Anamika Khanna has also collaborated with several international brands such as Swarovski and Christian Louboutin. She is a leader in the Indian fashion industry and her designs have been featured in numerous magazines and fashion shows around the world.
Best known for her eponymous label, Anamika Khanna is much revered in the industry. Her collection is an act of presenting India's rich craft encapsulated in global contours. Anamika's philosophy is about innovation with regards to the Indian style, while also keeping it extremely relevant to the modern world. For instance, the dhoti pant, commonly accredited to the brand, is now accepted as a modern high waist trouser worn with a dupatta or the Indian skirt. Another example is the pick up skirt where the silhouette is used within an Indian context. Anamika used soft fabrics with added drapes while clinching it to the waist for structure. Teamed up with kurtas and capes, boots and shirts gives a perfect example of modern relevance