Established in 2004, Bella Agency has quickly developed into a leading boutique agency specializing in talent for lifestyle and fashion print advertising. From consumer products to beauty to financial services and beyond, their primary responsibility is providing an array of talent that complements their clients’ unique needs. In 2005, to meet an increasing demand for more mature models, Bella launched 40+ Women. This newest division has since become one of the most sought-after for advertisers looking to target this particular demographic. Bella models have appeared in advertising for Neutrogena, Levi's, Target, Colgate, MasterCard, Swiss Army, Delta Airlines, Polo Jeans, and Uniqlo, to name a few.