Off-White has designed a capsule collection exclusively for Mytheresa.com.
The Milan-based label which was founded by American fashion designer Virgil Abloh, is currently one of the trendiest streetwear labels setting new standards in urban apparel and responsible for the logo hype.
The new collection consists of 8 pieces that is true to the brand's DNA. Ranging from wide flowing silk blouses, trousers, and bustiers, to patchwork jeans, khaki-colored Mackintosh coat and an oversized hoodie, the collection has feminine pieces with streetwear characteristics. It was developed by inviting users via social media to be part of the design process by sharing their thoughts on the pieces.
'The concept of the capsule collection was to give people on internet the opportunity to get involved,'
said Virgil Abloh explaining his approach. 'With the rise of the internet and social media, fashion consumers can now take a more active role and influence the cut and shape of a piece'.
The Off-white capsule collection is available exclusively at Mytheresa.com.
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