About

JJ is a fashion and lifestyle magazine published in Japan by Kobunsha. It was the earliest established women's magazine for college students in Japan, being established in 1975 as an extra issue of weekly Josei Jishin. JJ is currently popular among young Japanese women. Most readers of JJ are between 17 to 26, included college students and office workers.

JJ advises its readers to dress conservatively, now and then. It uses many professional fashion models, however, they are not necessarily models under exclusive contract with JJ. Ryoko Tanami is a typical JJ model; she has frequently featured in Classy, a version of JJ for older readers. (for women aged between 24 to 28)

JJ Bis is a version of JJ' magazine for older teens.

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A central authority for the fashion and luxury industry. Since 1998.