Rouje unveils a Seriously Chic Summer Collection

Ultra-Parisian label Rouje has launched 'Guapa' a gorgeous new capsule just in time for Summer.

Comprising of effortless, easy-to-wear feminine classics that be worn both under a radiant sun and in the coolness of the night. The collection boasts of sensual dresses like those of Penelope Cruz in 'Volver', cardigans, sweaters, a floral top, and a jumpsuit inspired by the films of Pedro Almodovar and the poems of Garcia Lorca.

According to Rouje founder and creative director Jeanne Damas who traveled to Andalusia, the new collection is an ode to the aesthetics of the filmography of Almodovar, who shaped life, color and mood of Andalusia in many of his films. She teamed up with director Bertrand Le Pluard for a short film with flamenco dancer Sara Vega and actress Rossy de Palma.

Essential, breezy, timeless and stunning the Guapa collection from Rouje is available now in selected stores and online at

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