Vilebrequin and St. Regis Hotels & Resorts release Exclusive Lifestyle Capsule Collection

Celebrated French swimwear brand Vilebrequin and St. Regis Hotels & Resorts have released an Exclusive Lifestyle Capsule Collection.

Comprising of swimwear, and a curated selection of accessories for men, women and children, the limited-edition collection of coastal essentials is designed for meaningful moments and is a celebration of family travel. Following the beloved 2023 limited edition collaboration between both brands, it marks a new era of partnership that celebrates St. Regis Resorts world over.

Whether it is children's swimsuits, men's swim trunks, or women's pareos, each piece is crafted in exclusive custom-designed patterns and brought to life through one-of-a-kind illustrations of resort vacation scenes, classic cabana stripes and a new co-branded logo. The playful designs draw inspiration from the spirit of travel and timeless resort memories, featuring nostalgic prints such as Family Traditions, and Family Stripes rendered in King Cole Red.

Complimenting the collection is a series of family keepsakes and mementos such as a wooden beach paddle set crafted from marine-printed plywood and featuring the Family Traditions motif; a beach bucket set adorned with the new Vilebrequin for St. Regis co-branded logo, and a plush cotton towel.


'At Vilebrequin, we believe true luxury lives in the memories we create and the ones we pass on. Our partnership with St. Regis - a brand celebrated for its legacy of tradition and exceptional style-brings that spirit to life through sun-filled, immersive experiences. From our vibrant Saint-Tropez accessories to the House's signature textiles woven into resort life, we're creating meaningful moments families will treasure,' Roland Herlory, CEO of Vilebrequin said in a press release.

'At St. Regis, we've always been inspired by our brand's founding family, the Astors, and their spint of connection in the most special moments that they celebrated together. These values remain at the heart of the St. Regis Resort experience today. As we expand into the world's most coveted leisure destinations, we're creating new opportunities for guests to celebrate time together across generations, fostering authentic and meaningful family connections. Partnering with Vilebrequin, a brand known for its refined yet nostalgic approach to resort wear, beautifully complements our Family Traditions programming and our commitment to curating enduring memories,' George Fleck, Senior Vice President and Global Brand Leader, St. Regis Hotels & Resorts added.


Priced between USD 145 - USD 340, the Vilebrequin for St. Regis capsule collection is available now online, exclusively at Vilebrequin.com and at select Vilebrequin flagship stores worldwide. See all the looks from the collection here.

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