Chloe introduces its first High Summer Collection with Campaign starring Claudia Schiffer

Luxury Parisian house Chloe has unveiled its first High Summer Collection with a campaign lensed by David Sims and featuring icon and friend of the house, Claudia Schiffer.

Titled 'Chloe a la Plage', the collection takes its name from two films of French New Wave director Eric Rohmer: Pauline a la plage (Pauline at the Beach) 1983 and L'Amour l'apres-midi (Love in the Afternoon/Chloe in the Afternoon) 1972. Capturing the essence and beauty of summer, it pays homage to Rohmer's cinematic aesthetic and the idyllic sun-drenched locations in the South of France featured in these films.

A celebration of freedom and sensuality, the collection evokes the romanticism and essential spirit of a summer with Schiffer's timeless beauty naturally embodying its sun-soaked sensuality. Flowing silhouettes of airy dresses and blouses are detailed with delicate lace and broderie anglaise, infusing a soft sensuality while the color palette features bright colors of Beige, Black, Blue, Brown, Gold, Golden Brass, Green, Grey, Orange, Pink, Purple, Red, and White.

Details of the collection are:
Ready-to-wear: Beachwear, Dresses,Jackets, Knitwear, Pants, Shorts, Skirts, Tops,
Bags: Tote bag, Shoulder bag,
Shoes: Clogs, Espadrilles, Sandals, Mules, Slides,
Accessories: Pillow, Pouch, Belts, Cuffs and Bracelets, Earings, Key Holder, Necklaces, Sunglasses, Hats, Towel


'Claudia Schiffer has always embodied the kind of cross-generational femininity that defines Chloe. When I met Claudia for the first time, I was struck by her natural beauty and authenticity. Her thoughtfulness, confidence and free spirit are truly inspirational. For me, summer is a feeling and a memory of escape, freedom, and lightness - and Claudia naturally brings to life this emotional connection to summer full of radiance and intimacy,' Chemena Kamali, Creative Director of Chloe said in a press release.

Priced between 368 USD - 6608 USD, Chloe's High Summer Collection is available now on chloe.com, in Chloe boutiques, as well as dedicated Chloe boutiques in Saint-Tropez, Capri and Monte Carlo throughout the summer season. Check out the campaign images here.

Follow Fashion Model Directory on Linked In, Facebook, Twitter, and Pinterest, !