About the designer

Akihito Hira is a Brazilian fashion designer.

Origin (family backround, birth)

He was born in Osvaldo Cruz, Sao Paulo state, Brazil in 1978.


Akihito Hira has a Bachelor’s degree in computer science, and in 2000, he moved to Brasilia to work there as a system analyst. However, seven years later he changed his interest into fashion design and joined in Brasilia’s first college of fashion design, where he started to learn pattern design and couture. In 2008 he entered the New Talents of Capital Fashion Week competition in Brasilia. This first collection, which was inspired by the movie “The English Patient”, led him to be unanimously selected by the judges.

Job activities & experiences After this great success, Akihito Hira made a good start into the fashion business. Much admired by fashion critics and journalists, he received four offers from international purchasers in Canada, Spain, Portugal, and Venezuela. In March 2009, Akihito got a request to close the last show of the Pocket Edition of CFW Winter 2009.

Emily Duncan, a costume designer for Rede Globo Televison was so overwhelmed by the quality of the young designer’s creations, that she asked Akihito to make a new wardrobe for Bahuan (the protagonist of the Brazilian telenovela Caminho das Índias), performed by actor Marcio Garcia.

In August 2009, Akihito Hira was invited for the second time to close the last show of CFW (Summer 2010), in which he showed a collection named Metamorphus. In January 2010, together with his partner Julio Andrade, he opened his own store (Style Store) and studio (the Akihito Hira Atelier). Style Store carries several designers’ women’s lines and Akihito Hira’s men’s line.


On May 19, 2010, he appeared for the first time in the fashion event Rio Moda Hype with his Summer 2011 collection. Galeria Mundo Mix, in the city of Sao Paulo, has begun carrying his designs.

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