Raymond Weil Geneve is a Swiss watchmaker, founded in 1976 in Geneva, Switzerland. It is one of the last independent brands in the Swiss luxury watch industry.
Mr Raymond Weil launches the brand during a period of crisis for the watchmaking industry. His fundamental goal: to produce watches with a novel concept and design. Independence, Savoir-Faire, Aesthetics, Creativity ï¿½ the Brand's Founding Values.
After a period of rapid development, the company is obliged to expand and increase competitiveness, albeit without losing its family identity. To help take this crucial step, Raymond Weil's son-in-law Olivier Bernheim joins the family business in 1982. He modernizes its structure and organization, develops numerous markets, and takes charge of communication and marketing. His arrival reinforces the commitment to the idea of an independent family company dear to Mr Weil.
A prime example of the cultural influences on the marketing and communications strategy is the Amadeus collection, named after the classical Austrian composer, Mozart, and launched in conjunction with Milos Forman's world acclaimed film of the same name in 1983.
Celebrating the Raymond Weil Companyï¿½s tenth anniversary, the Othello collection is launched in 1986- a blend of avant-garde technology and refined design. This ultra-thin timepiece (1.2mm) plays a great part in the worldwide success of Raymond Weil, as much for its technical construction prowess, as for its symbolism of creative audacity and appeal to the ï¿½individualityï¿½ of the wearer.
In 1990, Launch of the men's and ladies' Parsifal collection: a subtle, original blend of complications, noble materials, meticulous finish and innovative design. This collection marked a new step within Raymond Weilï¿½s growth in the luxury Swiss watchmaking industry.
Olivier Bernheim became President & CEOin 1996. His dynamism, entrepreneurial vision and avowed aesthetic sensitivity enable Raymond Weil to develop internationally while maintaining its family identity.
Launch of R&D department in 1999, to help Raymond Weil enjoy full control of the watch-design process. By embracing the latest technological innovations, R&D has been responsible for numerous Raymond Weil innovations.
In 2006 Elie and Pierre Bernheim ï¿½ Raymond Weil's 3rd generation ï¿½ join the company, ensuring family continuity and guaranteeing equilibrium, stability and the future in the eyes of the Brand's partners.
Raymond Weil receives the 2007 Industry Award, jointly awarded by the State of Geneva and the Office for the Promotion of Industry & Technology (OPI), who wished to mark the success of the Brand's corporate economic model: a young, dynamic, innovative Geneva-based industry that has successfully adapted to the evolution of its environment, and displayed an exceptional ability to make the innovations needed to remain a leader in its business and technology.
Raymond Weil becomes Official Watch of the BRIT Awards, one of the most glamorous and widely-recognized events in the music business. The Geneva watchmaker, which has long enjoyed close links with the music world, marked the occasion by designing a special official watch for the 2008 BRIT Awards ï¿½ a limited edition issue from the freelancer collection, set with full-cut VS/VVS diamonds.
Baselworld 2008 was really successful and rewarding for Raymond Weil comparing to 2007 show which recorded already very good figures. Nabucco Cuore Caldo, unveiled during the show, was the Swiss watchmakerï¿½s talking piece of the show. A split-second chronograph with power-reserve indicator ï¿½ a first in the history of the company, produced in an exclusive limited edition of 500. To coincide with the launch of the nabucco cuore caldo limited edition, the family company also presented a range of luxury male accessories (cufflinks and pen). These stylish male accessories are another Raymond Weil innovation.
In 2009, establishment of their own distribution company in the United States, RW USA Corp., which will strengthen the achievement of new objectives regarding the Brandï¿½s development and sustainable growth in the US.
The company is present around the world. It is well established in countries such as the US, UK, Australia and is expanding into regions such as Asia, Russia and India.
The headquarters are based in Geneva, Switzerland.