Petar Petrov is a Vienna based luxury womenâ€™s wear brand. Petrov, who was born in the Ukraine and raised in Bulgaria, studied fashion at the University of Applied Arts in Vienna. He founded the brand in 2009 creating a dynamic, elegant aesthetic that fuses feminine fluidity with precise tailoring. The principles of Viennese modernism, quality materials and purist forms, had a profound influence on Petrovâ€™s work. He engages with the intrinsic beauty of the materials to create distinctive designs with impeccably crafted detailing.