Modern Amusement is the brand for someone who appreciates the finer things, but doesn’t take themselves too seriously. Confident, Bold, & Independent. The MA customer is effortlessly iconic, sometimes mischievous, always empowered, timelessly stylish, & forever eclectic. They are old enough to have a global perspective, but still young enough to get away with almost anything. Their personal style is intuitive, they put classy next to playful, sexy next to fun, & wear serious with irreverence. Modern Amusement is defined by dynamic color, graphic energy, attention to detail, an irreverent sense of humor.