United Kingdom


Misbehave was founded in the heart of the former European East Block as a one-off DIY t-shirt line for a small circle of close friends - skaters, rappers, artists and models. Anti-establishment, independent, rough, rugged and raw.

A few collections later, MISBHV grew into a global brand with a unique aesthetic vocabulary worn by global superstars such as Rihanna, Cara Delevigne, Jourdan Dunn and Azealia Banks.

While staying true to its core values - self-expression, love for pop culture and a true DIY attitude, MISBHV established itself as a brand known for its premium quality, sexiness and effortless cool.

It goes without saying that MISBHV truly captivates a certain kind energy of modern youths. From the run down clubs of Hong Kong to the ever hungry streets of London we are ready to rock and roll.

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A central authority for the fashion and luxury industry. Since 1998.