Founded in 1972, Body Central is a growing, multi-channel, specialty retailer offering on-trend, quality apparel and accessories at value prices. Body Central operates specialty apparel stores under the Body Central and Body Shop banners, as well as a direct business comprised of the Body Central catalog and e-commerce website at www.bodyc.com. Body Central targets women in their late teens and twenties from diverse cultural backgrounds who seek the latest fashions and a flattering fit. Body Centralï¿½s stores feature an assortment of tops, dresses, bottoms, jewelry, accessories and shoes sold primarily under its exclusive Body Centralï¿½ and Lipstickï¿½ labels. Body Central continually updates its merchandise and floor sets with an emphasis on coordinated outfits presented by lifestyle to give its customers a reason to shop its stores frequently. As of June 29, 2013, Body Central had 286 stores located in fashion retail venues across 28 states in the South, Mid-Atlantic and Midwest.