In September 2002, Beatrix Ong realised her dreams and launched her debut collection at the Metropolitan Hotel during London Fashion Week. This collection immediately caught the attention of international press and buyers alike, leading to over 30 prestigious stockists worldwide in its first season.
In October 2004 Beatrix Ong opened her first flagship boutique in Primrose Hill, London.
In March 2006 “Beatrix Ong for made” – Beatrix Ong participates in a Fair-Trade project and her designs handmade in Africa and Nepal, are sold through retail outlets including Topshop in London. In September 2006 Beatrix Ong collaborates with acclaimed British artist Natasha Law to create an exclusive illustration for the new shoeboxes.
In October 2007 the Beatrix Ong Flagship boutique moves to the exquisite Burlington Arcade, Central London.
In April 2008 Beatrix Ong unveils her debut men’s line ONG LONDON launching for September 2008 in her Burlington arcade flagship store. In July British Fashion Council Chairman, Harold Tillman and Chief Executive of Jaeger, Belinda Earl enter into partnership with Beatrix Ong; a move that sees the trio joining forces to build the brand into a global luxury accessories brand. http://www.beatrixong.com
The philosophy behind Beatrix Ong is firmly grounded in the continuous quest to maintain balance whether it is through design, company ethos or personal well-being. Each Beatrix Ong creation involves careful thought, delicate execution of skills and the result is something rather unique: innovative yet elegant, versatile yet classic, dainty yet incredibly wearable. As a fast growing British label, Beatrix Ong is an internationally recognised luxury brand appreciated by discerning women who understand true luxury.