Jeff Halmos is an American fashion designer. During his senior year of college in 2002, he launched together with some Californian friends John Whitledge, Sam Shipley, and Josia Lamberto-Egan, a capsule menís collection under the name Trovata. They made their New York runway debut three years later, introducing womenís apparel as well. After just five years he left Trovata together with his business partner Sam Shipley. After leaving Trovata they started working on their own brand Shipley & Halmos in 2007. For the first six months before they moved to New York, they worked out of Samís apartment in Long Beach, California. Through various internal divisions, the company designs and produces everything from menís and womenís clothing collections and accessories to books, furniture, and art materials.