Odeur
Stockholm
Sweden
FMD-ID
BR3798
Website
About
Odeur was founded by Petter Hollström in Stockholm in 2006, as a brand experiment.
Today Odeur is designed by Petter Hollström and Gorjan Lauseger and has spread to over 20 countries, selling clothing, jeans, outerwear, footwear and accessories. From 2013, the newly conceived diffusion line ODR and the effortlessly clean quality accessory line ODEUR ARTEFACTS, have been added to the brands portfolio.
The Look
The collections are developed drawing from a wide range of inspirations. Elements incorporated are always present in our direct surroundings, including musical, contemporary art, film and architectural references. ODEUR embraces such open interaction through its uni-sex and multidisciplinary approach towards design.